Etoile d’orient Riad

This project aims to design an exceptional digital showcase for Riad Étoile d’Orient. The objective is to translate the riad’s enchanting atmosphere, traditional Moroccan architecture, and understated luxury into an online experience, while providing a direct booking process that is simple, fast, and reassuring.

Site objectives:

Visual Immersion & Elegance: Showcasing the patio, sumptuous suites, rooftop terrace, and architectural details—such as *zellige* tilework, *tadelakt* plaster, and carved wood—through a clean, refined design.

Optimized direct booking: A seamless user journey that encourages online booking without intermediaries (incorporating a booking engine or a direct form).

Highlighting exceptional amenities: showcasing the wellness area (hammam/spa), the gourmet *table d’hôtes* (guest dining experience), and bespoke concierge services.

Performance & SEO: An ultra-fast, responsive website (adapted for smartphones and tablets) optimized for organic search, specifically targeting queries related to boutique hotels and prestigious riads.